Features in depth

Every tool you
actually need.

Other apps handle your calendar. Reynora handles the work itself, the consultation, the formula, the recommendation, and the numbers behind it all.

Guided Consultations

A consultation that catches what you'd never write down.

A structured five-step intake walks you and your client through history, goals, and condition, and surfaces smart direction automatically before you ever touch color.

✓Five-step guided intake, history, lifestyle, goals, condition, and budget, in a flow that feels like a conversation.
✓Integrity risk flags, porosity, over-processing and breakage risks are raised before they become a redo.
✓Smart direction, a recommended approach surfaces from what the client told you, not guesswork.
✓Documented automatically, every session is saved, so the next appointment starts where this one ended.

⚠ Integrity flag

High porosity detected, recommend bond builder before lightener.

Step 3 · ConditionGuided

GoalCool balayage, +2 levels

Smart directionGradual lift, 2 sessions

Formula Builder

Never lose a formula again.

Build the formula with structure, level, tone, underlying pigment, neutralization, and it's saved to that client forever. Walk into every return appointment already knowing exactly what worked.

✓Guided by the science, level, tone, and underlying pigment are prompted so neutralization is intentional.
✓Saved to the client, every formula attaches to a profile and history, not a paper card or a sticky note.
✓Repeat or adjust, duplicate last visit's formula and tweak, instead of rebuilding from memory.
✓Brand-agnostic, works with the lines you already carry on your shelf.

Base level6N → 8

Underlying pigmentOrange

Neutralize withBlue-violet

Developer20 vol · 35 min

Saved toSarah M. · visit #4

Retail Recommendations

Retail that feels like care, not a pitch.

Reynora recommends product based on this client's actual concerns from the consultation, and skips what they already own. The result is retail that converts because it's genuinely personal.

✓Driven by the consult, picks map to the concerns the client raised, so the suggestion makes sense.
✓Skips what they own, no awkward re-pitching of a product already on their bathroom shelf.
✓Reasons included, a one-line "why" you can say out loud, so it never feels pushy.
✓Tracked over time, see what each client uses and when they're due for a refill.

Bond repair maskFor porosity

Purple toning washMaintain tone

Already ownsHeat protectant ✓

Retail this visit+ $48

Business Tools

The clarity no one taught you in school.

Know your numbers without a spreadsheet. Set an income goal and see exactly what it takes. Find your break-even. Test a price raise before you make it, and watch the math hold up.

✓Income goal calculator, translate the income you want into services, clients, and weeks.
✓Break-even calculator, know the exact point your month turns profitable.
✓Price-raise simulator, see the real impact of a $10 raise before you nervously make it.
✓Trends over time, revenue and retail direction at a glance on Elite.

This month$8,430

Income goal$11,000

If you raise color +$15+$1,140/mo

Built on integrity

Every recommendation protects the hair and the trust.

Reynora will tell you when to slow down. Integrity flags run through the whole experience, because the fastest way to lose a client is a result you both regret.

Risk flags first

Porosity, over-processing and breakage risks surface during the consult, not after.

Honest direction

Smart direction can recommend two sessions instead of one when that's the right call.

A record that lasts

Every decision is documented, so the story of each client's hair is never lost.

See it run a real
appointment start to finish.

Walk through a full Reynora session, then start free. No credit card required.

Watch the demo See pricing

Every tool youactually need.